An aging rapper and a former NBA all-star have teamed up to potentially take over German athletic brand Reebok, according to sources.
Percy “Master P” Miller and Baron Davis have stated that active negotiations are taking place to purchase the company from Adidas.
“Percy ‘Master P’ Miller confirms to ESPN that he’s in negotiations to acquire Reebok with ex-NBA guard Baron Davis,” ESPN reporter Eric Woodyard wrote on Twitter.
According to Miller, the move is a racially-motivated one, with intent on making the company “black-owned.”
“These companies have been benefiting off us, this could be history for this company going black-owned,” Woodyard quoted.
The reporter went on to note that Reebok’s “asking price from it’s parent company Adidas is around $2.4 billion.”
Miller and Davis have stated that they are “prepared financially” after a couple months of negotiations and fundraising.
Former NBA All-Star Baron Davis and hip-hop mogul Percy “Master P” Miller are in talks to purchase Reebok.— Front Office Sports (@FOS) December 29, 2020
Parent company Adidas is reportedly asking for approximately $2.4 billion. pic.twitter.com/mLcM2aTlNL
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